We help marketers get ahead, whatever the challenge. Commercially, operationally, creatively, in every channel, while building brands that perform.
Superfund Awards
Pet Insurance
Travel Insurance
Home Movers
Parcel Lockers: Gen Z
Cheap AI ads are just a magician’s flourish
Marty Hungerford challenges the promise of instant, low-cost AI advertising and explains why strong creative work still depends on process, expertise and craft.
Recover Boost Platform
E-commerce Activation
Employer Super Education
Marty Hungerford on AI as a gateway to creativity
In Little Black Book’s AI Spy series, Marty Hungerford explores how AI can create more room for ideas. From strategy and copy to imagery and sound, he explains why human judgement and creative craft remain central to the work.
Brand Character Development
Australia Post puts automation to work with BRX
Mi3 explores how Australia Post and BRX codified brand rules and automated repetitive production to deliver a 30% efficiency dividend. Those gains are reinvested in more work for the same spend, with creative judgement and governance built in.
Marty Hungerford on creativity in the AI era
On Agency Podcast, BRX’s Marty Hungerford discusses how AI is changing creative work, why taste and human instinct still matter, and how agencies can use new tools to scale ideas and deliver commercial value.
Parcel Lockers
